Ja'Marr Chase vs Keon Coleman: Who Should You Start?
The numbers tell a clear story here. Ja'Marr Chase put up 15.7 fantasy points per game for the Cincinnati Bengals in 2025, while Keon Coleman managed 6.4 across 13 games with the Buffalo Bills. A 9.3-point weekly edge is substantial at the wide receiver position.
A 9.3-PPG gap gives Ja'Marr Chase the edge on paper, but paper does not account for Thursday night matchups, weather games, or a star defender returning from injury. The real question is not who was better in 2025, but who is the better start this specific week.
Target volume is the story here. Ja'Marr Chase saw 185 targets in 2025, while Keon Coleman drew 59. That workload gap usually translates into a higher weekly floor for Ja'Marr Chase, even in weeks where Keon Coleman posts the bigger ceiling game. Consistency-minded managers lean toward target share; boom-bust managers chase the upside.
One thing to note: both players share a Week 12 bye. That means you need a backup plan at wide receiver for that week, especially if one of these two is your starter.
