Jordan Addison vs Keon Coleman: Who Should You Start?
Jordan Addison and Keon Coleman are both viable fantasy wide receivers heading into 2026, but their 2025 production tells two different stories. Jordan Addison averaged 8.1 PPG across 14 games with the Minnesota Vikings, while Keon Coleman posted 6.4 PPG in 13 appearances for the Buffalo Bills.
A 1.7-PPG gap gives Jordan Addison the edge on paper, but paper does not account for Thursday night matchups, weather games, or a star defender returning from injury. The real question is not who was better in 2025, but who is the better start this specific week.
Both are workload receivers with similar target shares. Jordan Addison turned 79 targets into 610 yards and 3 touchdowns, while Keon Coleman converted 59 looks into 404 yards and 4 scores. When target volume is this close, game script and defensive matchup typically decide the weekly winner.
Jordan Addison has his bye in Week 6, and Keon Coleman rests in Week 12. Managers rostering both need waiver wire depth at wide receiver for those two weeks, and that is exactly the kind of planning DraftCall's matchup engine surfaces automatically so you are not scrambling on a Sunday morning.
