Keon Coleman vs Malik Nabers: Who Should You Start?
If you are choosing between Keon Coleman and Malik Nabers for your lineup, you are not alone. Keon Coleman finished the 2025 season at 6.4 PPG for the Buffalo Bills (13 games), and Malik Nabers averaged 12.0 for the New York Giants (4 games).
That 5.6-point weekly advantage for Malik Nabers is meaningful but not automatic. Fantasy football is a week-to-week sport, and the answer to "who should I start" often changes based on opponent, recent form, and game environment. Season averages set the baseline; weekly context makes the call.
Both are workload receivers with similar target shares. Keon Coleman turned 59 targets into 404 yards and 4 touchdowns, while Malik Nabers converted 35 looks into 271 yards and 2 scores. When target volume is this close, game script and defensive matchup typically decide the weekly winner.
Bye weeks matter for roster construction: Keon Coleman sits Week 12 while Malik Nabers is off Week 11. If you are deciding between the two as a season-long roster hold, the staggered byes actually work in your favor.
